Adspend

Report: Pandemic Recovery Boosts UK Adspend to Record Level of £32bn in 2021

London, April 28, 2022: A new report – UK Advertising’s Adspend Review: The Pandemic Effect – has been published today…

2 years ago

INFOGRAPHICS: Nigerian Banks Advert Spend – JULY 2019

P+ Measurement Services, a media intelligence and audit agency and MediaTrak, undertook the analysis to show, Nigerian Banking Industry Advertisement…

5 years ago

WARC: Internet Ad Formats Set To Account For Over $298.1bn In 2019

WARC, the international marketing intelligence service, has found that internet ad formats are set to account for 47.7% - or…

5 years ago

UK Advertising Spend Sees New Record High in 2017 With Growth Predicted to Continue Through 2018

UK advertising spend in Q3 2017 rose 3.5% year-on-year to reach £5.4bn – the 17th consecutive quarter of market growth,…

6 years ago

Global Ad Trends: TV Takes Almost Two-Thirds of Successful Big-Budget Ad Campaigns

WARC, the international authority on advertising and media effectiveness, has released its first Global Ad Trends Report digesting the latest…

7 years ago

UK Advertising Spend Starts 2017 in Growth

London, 25 April 2017 -  The United Kingdom Advertising Association/WARC Expenditure Report data published today indicates that UK advertising expenditure…

7 years ago