TruContact Ltd organizers The Nigeria CSR Awards (THE SERAs), aimed at promoting corporate social responsibility and sustainability, has announced some of the firms who beat the May 2013 submission deadline for the 7th edition of The SERAs. These early birds include: Promasidor, Shell, Olam, Total and Diamond Bank, amongst twenty-seven (27) others.
Over the past six years, TruContact Limited has implemented the SERAs in collaboration with key partners including the Federal Inland Revenue Service (FIRS) and Standards Organisation of Nigeria (SON). From inception, The SERAs team has made it a standard practice to verify all entries. This year’s verification of over 30 companies has commenced. The 2013 edition of the Nigeria CSR Awards is scheduled for September 21, 2013 at the MUSON Centre in Lagos.
This year’s theme, “Shaping the Future Through Innovative Value Creation: Making a World of difference”, will continue to identify key players and showcase how business is creating shared value in a manner that benefits the business enterprise as well as its various stakeholders.
According to Managing Partner of TruContact, Ken Egbas, “This year, we are increasing the stakes by promoting innovative thinking and strategies that explore the less trodden paths. We are looking for businesses that are creating value while differentiating their brand; and who are bold, deliberate and not afraid to stand apart in a bid to rewrite history”.
The SERAs was born out of a deep conviction that the success of Public Relations (PR) in the present millennium and in the future, will be increasingly dictated by the level and degree that a company or organisation can effectively and convincingly engage its stakeholders while also making the transition to more sustainable systems and operations.
TruContact Limited is a leading firm in Nigeria providing cutting edge and strategic marketing communications and public relations solutions to an increasing number of businesses; including commercial and private firms as well as not-for-profits.{fcomments on}