“Why Your Brand Stories Don’t Show Up: The Connection Between Low SEO and Missed Mentions” -By: Philip Odiakose
In the most recent times, media monitoring has become an indispensable tool for brands aiming to stay on top ...
Tag: Philip Odiakose
“The Crippling Absence of the Audit Bureau of Circulations in Nigeria (ABC): A Setback for Media Professionals” – By: Philip Odiakose
The media landscape in Nigeria faces a significant challenge due to the absence of a functional Audit Bureau of ...
AMEC Names Philip Odiakose as Body Unveils 24 Jury for 2023 Global Awards
The Association of Measurement and Evaluation for Communication (AMEC), a renowned international organization dedicated to advancing the field of communication ...
Pitching Media Monitoring & Intelligence to Clients: A Guide for PR Agencies – By: Philip Odiakose
In today's rapidly evolving digital landscape, effective public relations strategies are more critical than ever for maintaining a strong ...
The Role of Media Monitoring Services in Governance and its Application – By Philip Odiakose
The role of media monitoring services in governance has become increasingly important in today's rapidly changing media landscape. With the ...
Why Automated Dashboard is Falling Short in PR Measurement – By Philip Odiakose
Public relation is an integral part of any organization’s communication strategy. It involves creating and maintaining a positive image of ...
Dissecting the Value of PR in CEO Media Performance Audit By: Philip Odiakose
Public relations (PR) is a crucial component of any organization's communication strategy. It involves the management of communication between an ...
