BrandNews

The recent high incidence of fakes, sub-standard and poor imitations of the LG Electronics brand is fast eroding it equity...

Unilever, a global leading wellness company has keyed into the United Nations’ Millennium Development Goal (MDG) which seeks to half...

Emzor Phamaceutial Industries is set to celebrate its silver jubiee anniversary of building an oak of an industry from the...

The Minister of Tourism, Edem Duke has challenged marketing professionals in Nigeria who have the responsibility of promoting products and...

Starcomms Plc, a leading CDMA operator in the Nigerian telecommunication industry has entered into a partnership with the United States...

...as Company Decries High Interconnect Rate and Taxation The Federal Government has commended National Carrier, Globacom for its leading efforts...

A premium vodka brand ‘Czar’ was last week unleashed on the Nigerian market to further contest for a share  of...

While the last is sure not heard on the intense competition among the top three telecoms players in the Nigerian...

Realities of the hash business environment has compelled FrieslandCampina WAMCO Nigeria, owners of the Peak, Three Crowns and Friso brands...

Building brands in emerging markets is akin to navigating a minefield. One faulty step, the entire enterprise blows up in...