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Sola Salako-Ajulo, social critic, consummate consumer advocate and member, (representing South West) Federal Competition & Consumer Protection Commission ( FCCPC) Tribunal has released her new book, ‘Protect Yourself’ focusing on consumer protection and advocacy as the subject affect the Nigerian consumer.
Salako-Ajulo with the sobriquet ConsumerMama is arguably one of the most vibrant and respectable voices in the Nigerian consumer advocacy space. She has been passionately working to empower consumers and ensure fair market practices in the country for over two decades.
As the founder of the Consumer Advocacy Foundation of Nigeria (CAFON) dates back to the 2000s and ConsumerMama.com, Sola has been pivotal in driving policy changes and enhancing consumer awareness.
Her dedication to the course of the Nigerian consumer has seen her taking up responsibilities on boards of government agencies in Lagos and Ekiti states to ensure fair deal for the consumer and transparency in Nigeria’s marketplace.
All these experiences have culminated into this defining book for the course of the consumer education and advocacy – ‘Protect Yourself’.
With same zeal, the author ha taken it upon herself to write to intimate you, as a consumer on this development and new effort.
Published below unedited, is ConsumerMama’s letter to you. Savour it and take action!
Dear Consumer,
After more than 20 years as one of Nigeria’s most active consumer rights and protection advocate, I found out that the reason consumers suffer so much exploitation is mostly because you don’t know your rights, and even when you do, you may be frustrated on how to enforce those rights effectively.
That is why I wrote this book “Protect Yourself: Your Naija Guide to Consumer Rights & Protection”, a simple, easy to read and detailed guide to empower you with knowledge of your consumer rights under the law, in multiple sectors, and also show you how to enforce those rights and get results!
Take the opportunity to equip yourself with different ways to protect your consumer rights in sectors like Banking, Aviation, E-Commerce, Electricity, and many more.
Learn how to make complaints, enforce warranties and gain tips on how to protect yourself from scams and exploitation.
Protect Yourself: Your Naija Guide to Consumer Rights & Protection is your ultimate handbook in protecting your consumer rights.
As a Pre-launch Offer, you can get the e-book at a discounted price of N5000 until September 30, 2024.
(Actual price is $12.94 or N21,351 on Amazon or Lulu.com)
Click here 👉🏽 https://take.app/consumermama/p/cm0k2ljsp0001qlwvsopstl3z to download the E-Book now!
Thank you
Sola Salako Ajulo
The ConsumerMama!