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Home Business

Cross-Border Business in Africa will Grow Faster without the Dollar – Cellulant CEO

by O'Lekan Babatunde
September 23, 2022
in Business, Digital
Cross-border-Business_Cellulant_Africa
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Cross-border business and payments in Africa will grow bigger, better, and faster without the US Dollar in the middle, the Chief Executive Officer of innovative fintech driving financial inclusion in Africa, Cellulant, Akshay Grover, has said.

Doing so, according to the CEO of the leading pan-African payments technology company founded on a deep belief in the power of building a payments ecosystem that creates seamless interoperability across the continent, will be a game changer for Africa.

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Grover, who spoke at a media interaction at the company’s Lagos office on Thursday, explained that having to first convert African currencies into dollars to trade is inefficient and a disincentive to trade.

He said, “When I want to change Ghanaian Cedi to Naira, I first need to change Cedi to US dollar then US dollar to Naira. That’s the most inefficient way of converting our currencies. What we could do is enable trade without converting to the US dollar. This is a huge opportunity for cross-border trade.”

Mr Grover added that getting rid of dollars for trade will also help tackle the “dollar liquidity problem. Why is there so much demand for dollars? Why do I need to convert to the dollar to do business?”

He noted that though unfortunate, the ongoing Russia-Ukraine war has led to the benefit of using local currencies for items previously traded in dollars.

“People are now buying oil in local currencies, which never happened, but it is now happening because of the Russia-Ukraine war,” Grover explained.

The CEO said it was time financial regulators in Africa, particularly central banks, moved to resolve the problem of dollar dependence to boost cross-border payment on the continent.

“For this, you need a little cooperation. Everyone needs to come to the table. And this has to happen at the Central Bank or the government level, not Cellulant’s. Maybe it might not happen soon for all of Africa, but we can start building bridges. To some extent, Francophone African countries have tried to do that by trying to create one currency- the CFA – and it’s helped them quite a bit. So, I think the move has started, but how quickly we get onto that road will determine how big this could be in the next two, three years.”

Grover explained that Cellulant was already playing in the cross-border payment space by hosting a lot of intra-Africa traffic through its self-built infrastructure.

Speaking further on the business, which helps SMEs and large local enterprises to resolve their payment and collection issues by directly providing solutions that enable them to collect payments or pay-out to their customers, disclosed that Nigeria might overtake Kenya as the biggest revenue contributor for Cellulant in six months.

Founded in 2003, Cellulant has more than 18 years of experience providing locally relevant payment solutions for businesses and their consumers. Its evolution over the years, from a digital content business to mobile banking and now to payments, has allowed the company to build an expansive network, strong relationships, and partnerships.

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Tags: AfricaCellulantCross-Border BusinessDollarFintechPayments

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