The management of Noah’s Ark today announced the promotion of Abolaji Alausa erstwhile Creative Director to the position of an Executive Creative Director effective January, 2015. Making the announcement to the team, the Agency’s Managing Director, Lanre Adisa disclosed that Abolaji has contributed immensely towards advancing the vision of the Agency and has no doubt that team will agree with the management on the decision to elevate the cool and calculative creative egg-head.
“He has been a great inspiration to our creative teams and other members of the Agency. Like any good leader, he has shown a lot of maturity and grace under pressure. He has also been able to forge healthy business-building relationships with a cross section of our clients”, said Mr. Adisa.
In this new capacity, ‘Bolaji will assume full responsibility for the agency’s creative development and output. Although, Lanre is not hanging his gloves yet according to him, but ‘Bolaji and his associates will have the responsibility of charting the path of Noah’s Ark creative course going forward.
“Beyond creative responsibilities, he will also be working with Victor Oyarero the agency’s Executive Business Director to ensure the Agency stays in the top league of our industry with regards to the size, quality and profitability of our business”, the Managing Director added .
Until recently, Abolaji Alausa was the creative director of the Noah’s Ark, Lagos Nigeria. He graduated from the famous YabaTech and majored in painting. He started his advertising career with Rosabel Leo Burnett in 2006 and had a year stint with the Ikeja agency. In 2007, Alausa moved to Casers group’s DDB Lagos did a five-year stretch with the agency before he moved over to Noah’s Ark in 2011 as Associate Creative Director.
Abolaji has won several national awards, most notably LAIF (Lagos Advertising & Ideas Festival) and the local Young Lions competition in 2009. On the international front: Nigeria’s first Epica and Loeries awards. Thanks to his efforts, Noah’s Ark has become the first Nigerian agency ever to have had its work featured in Lürzer’s Archive.
He is featured in Archive’s 200 Best Illustrators Worldwide 2014. He is currently ranked Archive’s 14th most published creative director in the world. {fcomments}
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